Project Overview
Year
2024
Company
Dise Microfinance Bank
Role
UI/UX Designer
The Product
Dise is a mobile banking app designed for a microfinance bank. It offers a seamless and user-friendly experience for managing finances, tailored to meet the needs of individuals and small businesses. The app features secure banking, easy loan applications, and financial planning tools to empower users in their financial journeys.
The Problem
Many individuals and small businesses in emerging markets face challenges in accessing financial services due to complex banking processes and limited financial literacy. This leads to financial exclusion and hinders economic growth.
The Goal
Dise aims to bridge this gap by providing an intuitive and accessible mobile banking platform. Our goal is to simplify banking, enhance financial literacy, and promote financial inclusion, enabling users to efficiently manage their finances and achieve their financial goals.
User Research
We conducted extensive user research to understand the needs and pain points of our target audience. Through surveys, interviews, and usability testing, we identified key insights:
User Pain points
Complex Process
Traditional banking processes are often complicated and time-consuming, causing frustration.
Lack of Trust
Concerns about security and data privacy deter users from using digital banking services.
Accessibility Barriers
Poorly designed interfaces can be difficult to
navigate, especially for users with limited tech skills.
Accessibility
Users need a simple, intuitive interface due to varying levels of financial literacy.
Trust
Security and transparency are crucial to build trust in digital financial services.
Convenience
The ability to perform banking tasks on-the-go is essential for busy individuals
User Journey
Discovery: Users learn about Dise through word-of-mouth, advertising, or online searches.
Onboarding: They download the app and complete a straightforward registration process.
Exploration: Users familiarize themselves with the app's features, such as account management, transactions, and financial tools.
Engagement: Regular use of Dise for everyday banking tasks, loan applications, and financial planning.
Support: Accessing customer support for assistance and resolving any issues promptly.
Feedback: Providing feedback through surveys or app reviews to help improve the user experience.
Design
Designs
Wireframe
Good morning,
John
Account Balance
135,856.00
Fund wallet
Transfer
History
Debit
Anthony
Wednesday, March 1, 2023 6:30pm
45,000.00
₦
Credit
Robert Fox
Friday, February 17, 2023 2:15pm
20,000.00
₦
Debit
Dstv Subscription
Thursday, April 19, 2023 10:42am
₦
15,000.00
Credit
My Boss
Tuesday, May 7, 2023 12:30pm
150,000.00
₦
Credit
My Boss
Tuesday, May 7, 2023 12:30pm
150,000.00
₦
Credit
My Boss
Tuesday, May 7, 2023 12:30pm
150,000.00
₦
Credit
My Boss
Tuesday, May 7, 2023 12:30pm
150,000.00
₦
Credit
Leslie Alexander
Tuesday, April 25, 2023 12:30pm
₦
50,000.00
9:41
9:41
Credit
My Boss
Tuesday, May 7, 2023 12:30pm
150,000.00
₦
Credit
My Boss
Tuesday, May 7, 2023 12:30pm
150,000.00
₦
Credit
My Boss
Tuesday, May 7, 2023 12:30pm
150,000.00
₦
9:41
Name: Sarah Ogunjimi Age: 32 Occupation: Small business owner. Background: Sarah runs a boutique clothing store in a suburban area. She manages her finances independently but finds banking processes overwhelming.
Goals:
Simplify financial management for her business.
Access quick and reliable banking services.
Increase financial literacy to make informed decisions.
Challenges:
Limited time to manage finances due to business demands.
Concerns about the security of digital banking.
Need for personalized financial advice tailored to her business needs.
Name: Mark Davis Age: 28 Occupation: graphic designer. Background: Mark works remotely, managing multiple clients and projects. He values flexibility and efficiency in managing his finances.
Goals:
Seamlessly track income and expenses across projects.
Access quick loans for project investments.
Enhance financial planning to save for future goals.
Challenges:
Managing irregular income streams and project-based payments.
Need for a user-friendly banking app that integrates with his freelance workflow.
Concerns about financial stability and long-term savings.
User Persona
High fidelity designs
Project Overview
Year
2024
Company
Dise Microfinance Bank
Role
UI/UX Designer
The Product
Dise is a mobile banking app designed for a microfinance bank. It offers a seamless and user-friendly experience for managing finances, tailored to meet the needs of individuals and small businesses. The app features secure banking, easy loan applications, and financial planning tools to empower users in their financial journeys.
The Problem
Many individuals and small businesses in emerging markets face challenges in accessing financial services due to complex banking processes and limited financial literacy. This leads to financial exclusion and hinders economic growth.
The Goal
Dise aims to bridge this gap by providing an intuitive and accessible mobile banking platform. Our goal is to simplify banking, enhance financial literacy, and promote financial inclusion, enabling users to efficiently manage their finances and achieve their financial goals.
We conducted extensive user research to understand the needs and pain points of our target audience. Through surveys, interviews, and usability testing, we identified key insights:
User Research
Complex Process
Traditional banking processes are often complicated and time-consuming, causing frustration.
Lack of Trust
Concerns about security and data privacy deter users from using digital banking services.
Accessibility Barriers
Poorly designed interfaces can be difficult to
navigate, especially for users with limited tech skills.
Trust
Security and transparency are crucial to build trust in digital financial services.
Accessibility
Users need a simple, intuitive interface due to varying levels of financial literacy.
Convenience
The ability to perform banking tasks on-the-go is essential for busy individuals
Design
Wireframe
Name: Sarah Ogunjimi Age: 32 Occupation: Small business owner. Background: Sarah runs a boutique clothing store in a suburban area. She manages her finances independently but finds banking processes overwhelming.
Goals:
Simplify financial management for her business.
Access quick and reliable banking services.
Increase financial literacy to make informed decisions.
Challenges:
Limited time to manage finances due to business demands.
Concerns about the security of digital banking.
Need for personalized financial advice tailored to her business needs.
User Persona
Name: Mark Davis Age: 28 Occupation: graphic designer. Background: Mark works remotely, managing multiple clients and projects. He values flexibility and efficiency in managing his finances.
Goals:
Seamlessly track income and expenses across projects.
Access quick loans for project investments.
Enhance financial planning to save for future goals.
Challenges:
Managing irregular income streams and project-based payments.
Need for a user-friendly banking app that integrates with his freelance workflow.
Concerns about financial stability and long-term savings.
High fidelity design
All
Income
Recent Transactions
Today
Yesterday
debit
Available Balance
135,856.00
₦
Expenses
Debit
Mary Mareys
Wednesday, March 1, 2023 6:30pm
45,000.00
₦
Credit
Robert Fox
Friday, February 17, 2023 2:15pm
20,000.00
₦
Debit
Devon Lane
Thursday, January 19, 2023 10:42am
50,000.00
₦
Credit
Leslie Alexander
Tuesday, December 20, 2022 12:30pm
150,000.00
₦
9:41
Transactions
9:41
Transfer
debit
Send to
Saved beneficiary
New beneficiary
Mary Mareys
Robert Fox
Devon Lane
Leslie Alexander
Next
Good morning,
John
Account Balance
₦
135,856.00
Fund wallet
Transfer
History
Debit
Anthony
Wednesday, March 1, 2023 6:30pm
45,000.00
₦
Credit
Robert Fox
Friday, February 17, 2023 2:15pm
20,000.00
₦
Debit
Dstv Subscription
Thursday, April 19, 2023 10:42am
₦
15,000.00
Credit
My Boss
Tuesday, May 7, 2023 12:30pm
150,000.00
₦
Credit
My Boss
Tuesday, May 7, 2023 12:30pm
150,000.00
₦
Credit
My Boss
Tuesday, May 7, 2023 12:30pm
150,000.00
₦
Credit
My Boss
Tuesday, May 7, 2023 12:30pm
150,000.00
₦
Credit
Leslie Alexander
Tuesday, April 25, 2023 12:30pm
₦
50,000.00
9:41
9:41
Credit
My Boss
Tuesday, May 7, 2023 12:30pm
150,000.00
₦
Credit
My Boss
Tuesday, May 7, 2023 12:30pm
150,000.00
₦
Credit
My Boss
Tuesday, May 7, 2023 12:30pm
150,000.00
₦
9:41
Project Overview
User Pain points
Year
2024
Company
Dise Microfinance Bank
Role
UI/UX Designer
The Product
Dise is a mobile banking app designed for a microfinance bank. It offers a seamless and user-friendly experience for managing finances, tailored to meet the needs of individuals and small businesses. The app features secure banking, easy loan applications, and financial planning tools to empower users in their financial journeys.
The Problem
Many individuals and small businesses in emerging markets face challenges in accessing financial services due to complex banking processes and limited financial literacy. This leads to financial exclusion and hinders economic growth.
The Goal
Dise aims to bridge this gap by providing an intuitive and accessible mobile banking platform. Our goal is to simplify banking, enhance financial literacy, and promote financial inclusion, enabling users to efficiently manage their finances and achieve their financial goals.
We conducted extensive user research to understand the needs and pain points of our target audience. Through surveys, interviews, and usability testing, we identified key insights:
User Research
Complex Process
Traditional banking processes are often complicated and time-consuming, causing frustration.
Lack of Trust
Concerns about security and data privacy deter users from using digital banking services.
Accessibility Barriers
Poorly designed interfaces can be difficult to
navigate, especially for users with limited tech skills.
Trust
Security and transparency are crucial to build trust in digital financial services.
Accessibility
Users need a simple, intuitive interface due to varying levels of financial literacy.
Convenience
The ability to perform banking tasks on-the-go is essential for busy individuals
Design
Wireframe
Name: Sarah Ogunjimi Age: 32 Occupation: Small business owner. Background: Sarah runs a boutique clothing store in a suburban area. She manages her finances independently but finds banking processes overwhelming.
Goals:
Simplify financial management for her business.
Access quick and reliable banking services.
Increase financial literacy to make informed decisions.
Challenges:
Limited time to manage finances due to business demands.
Concerns about the security of digital banking.
Need for personalized financial advice tailored to her business needs.
Name: Mark Davis Age: 28 Occupation: graphic designer. Background: Mark works remotely, managing multiple clients and projects. He values flexibility and efficiency in managing his finances.
Goals:
Seamlessly track income and expenses across projects.
Access quick loans for project investments.
Enhance financial planning to save for future goals.
Challenges:
Managing irregular income streams and project-based payments.
Need for a user-friendly banking app that integrates with his freelance workflow.
Concerns about financial stability and long-term savings.
User Persona
High fidelity designs
All
Income
Recent Transactions
Today
Yesterday
debit
Available Balance
135,856.00
₦
Expenses
Debit
Mary Mareys
Wednesday, March 1, 2023 6:30pm
45,000.00
₦
Credit
Robert Fox
Friday, February 17, 2023 2:15pm
20,000.00
₦
Debit
Devon Lane
Thursday, January 19, 2023 10:42am
50,000.00
₦
Credit
Leslie Alexander
Tuesday, December 20, 2022 12:30pm
150,000.00
₦
9:41
Transactions
9:41
Transfer
debit
Send to
Saved beneficiary
New beneficiary
Mary Mareys
Robert Fox
Devon Lane
Leslie Alexander
Next
Good morning,
John
Account Balance
₦
135,856.00
Fund wallet
Transfer
History
Debit
Anthony
Wednesday, March 1, 2023 6:30pm
45,000.00
₦
Credit
Robert Fox
Friday, February 17, 2023 2:15pm
20,000.00
₦
Debit
Dstv Subscription
Thursday, April 19, 2023 10:42am
₦
15,000.00
Credit
My Boss
Tuesday, May 7, 2023 12:30pm
150,000.00
₦
Credit
My Boss
Tuesday, May 7, 2023 12:30pm
150,000.00
₦
Credit
My Boss
Tuesday, May 7, 2023 12:30pm
150,000.00
₦
Credit
My Boss
Tuesday, May 7, 2023 12:30pm
150,000.00
₦
Credit
Leslie Alexander
Tuesday, April 25, 2023 12:30pm
₦
50,000.00
9:41
9:41
Credit
My Boss
Tuesday, May 7, 2023 12:30pm
150,000.00
₦
Credit
My Boss
Tuesday, May 7, 2023 12:30pm
150,000.00
₦
Credit
My Boss
Tuesday, May 7, 2023 12:30pm
150,000.00
₦
9:41
Project Overview
User Pain points